In showing off their massive continuing expansion, WOW Air has added their upteenth destination in the US this year. WOW Air adds JFK to their route map, as the airline focuses on transferring passengers from the US to Europe via Iceland. WOW Air directly competes with Icelandair, the country’s nominal flag carrier.

The Flight

WOW Air will fly the route with one of their A321s. The aircraft is configured with 200 seats, in an all-economy layout. They will fly the route daily, and that will complement their existing flight to Newark (EWR). The flight will have the following schedule:

 

WW109 Reykjavik to New York JFK departing 9:10PM arriving 11:25PM

WW110 New York to Reykjavik departing 12:40AM arriving 10:45AM

WOW Air A321

WOW Air A321

What to Expect

You can expect really low fares on these flights. One way tickets are running for $99 right now. That being said, WOW Air charges you for everything. The airline has a pseudo business class in their A330s, but it is not as good as Norwegian’s Premium Economy. The airline charges for just about everything you can think of, and have a very strict carry-on policy. But if what you want is to get from point A to point B the cheapest way possible, they aren’t a bad option. Just make sure that you know what you’re getting into.

WOW Air A330

WOW Air A330

Insane Expansion

This year we have seen an insane expansion by part of WOW Air, and to a lesser degree by Icelandair. WOW Air announced flights to Cleveland, St Louis in one week. They followed up with Dallas. Icelandair followed suit, with flights to Cleveland announced, and then announcing flights to Dallas. WOW Air also plans to nearly double their flights to Newark, from daily to 13xWeekly. This is an insane capacity increase, and my question is how can they fuel this expansion without placing more aircraft orders. I suspect the airline will be acquiring (via lease, second hand purchase, or direct purchase) more A321s.

WOW Air Routes

WOW Air Routes

Landing Thoughts:

At this point, I have begun to expect new flights to/from Iceland at least once a month. The rapid growth has been fueled by low oil prices, new aircraft, and a blossoming economy worldwide. It will be interesting to see if these routes are all sustainable. Also, I want to know how Icelandair plans to counter WOW Air’s massive expansion. I would like to see Icelandair add new codeshare partners in the US and in Europe. They only cooperate with Alaska Airlines, but they could find benefit by adding an agreement with jetBlue or a legacy carrier. In Europe, they could codeshare with British Airways and/or Lufthansa. I wonder what will be the next WOW Air destination?

Icelandair 757

Icelandair 757

What do you think? Are you planning on flying WOW Air from JFK? Where will WOW Air fly next? Let us know!

 

If you want to stay up to date with the latest airline news follow me on Twitter, Facebook or LinkedIn!

Also follow Travel Update and Boarding Area on Twitter!

H/T: OMAAT

 

Images from Wikimedia or WOW Air website.