This is big news. Delta Air Lines has announced that it is introducing its Economy Comfort product to its entire domestic fleet, including two-class regional jets! While I haven’t had the opportunity to partake of the product, some colleagues of mine have and felt it was worth the price of gold. By next summer, Delta expects to have the new product installed, and will make it available to Diamond, Platinum, and Gold Medallion members at the time of booking for free. Full fare economy customers can select the seats free of charge as well. Silver Medallions can confirm Economy Comfort seats at a 50 percent discount at time of booking or select a seat for free at check-in. Fees will range from $19 to $99 dollars for non-Medallions.
Delta’s move in this direction with its international flights must have paid off for them to be doing this domestically. With the 2 largest US airlines now offering a superior economy product, can AA afford to ignore this? Is it time for a “More Room Throughout Some of Coach” effort? Time will tell. In the meantime, I say this is a good move!
Hat tip to Gary.